This talented Colombian is born in Bogotá, the capital of the country, Alex Sensation (as he is known artistically) emigrated to the United States at an early age. Influenced by his brother, who was also a DJ, Alex began collecting music and at 16 he was already a disc jockey in several nightclubs. At 17 years old, he goes to work in the famous Copacabana Nightclub. In order to work in order to work, he had to tell the club management that he was 19 years old. Alex was determined to succeed and his passion for music went further.

Grupo Firme, the formation of the group originated in the city of Tijuana, on March 19, 2013, The group is from TIJUANA, but with Sinaloan roots.